Friday, August 28, 2009

The Popular Craze 'Twitter' Becomes Environmentally Friendly

Recently, universities and organizations have been using Twitter accounts and other online sources to inform people of energy consumption. One school that is definitely partaking in this goal is the University of Mississippi. They plan to distribute the consumption of lighting, temperature and appliances through Twitter updates. This way, students can hopefully reduce the amount of energy being consumed. At the same time, building operators can find exactly where the energy is being wasted and create a better way to use it.

Partnering with the smart grid company, SmartSynch, they hope to make other companies make the grid more efficient. The smart grid created by SmartSynch provides the most effective solution for utilities, commercial and industrial customers, and renewable energy providers. Companies such as IBM, Cisco and Google could create applications to control energy consumption. Fortunately, the amount of energy is already moving in the right direction. There are currently iPhone applications to manage the usage of energy while more appliances are made to reduce energy.


Informing people about the amount of energy wasted could dramatically assist the environment. I think using online sources like Twitter would definitely help people understand the importance of conserving energy. Plus, using popular trends like Twitter is only beneficial because the public might even consider reading it and acting upon the issue. Another bonus to this innovative idea is that paper and other products are being saved. By using the Internet, trees are not being simply wasted and discarded.

Gartner, John. (2009, August 27) Even Buildings Have Twitter Accounts. Matter Network. Retrieved from http://www.matternetwork.com/

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